Manager, Paid Social
As a Manager, Paid Social, you'll be an integral part of our marketing team, responsible for overseeing and executing strategic initiatives within the realm of Paid Social advertising. You will be managing campaigns, optimizing performance, and contributing to the overall success of our social media advertising efforts
What you'll do:Execute and manage paid social campaigns across various platforms, ensuring alignment with client objectives and campaign strategies. Assist in the development of paid social strategies, providing valuable insights and recommendations to optimize campaign performance. Collaborate closely with Account Managers to support client communications, maintain relationships, and ensure client satisfaction with campaign deliverables. Utilize reporting and analytics tools to analyze campaign performance, generate regular reports, and derive actionable insights to enhance campaigns. Contribute to campaign setup tasks, including audience targeting, ad creative testing, and basic bid management for optimal campaign efficiency. Effectively prioritize tasks to meet deadlines, track campaign results, and actively participate in client meetings to align with client goals. Identify opportunities for process improvement, proposing innovative approaches to elevate campaign execution and overall team success. Assist in executing client strategy by contributing to the creation of key deliverables and providing data-backed recommendations.
What we're looking for:Bachelor's degree in Marketing, Communications, or related field. 3+ years of experience in Paid Social advertising, with hands-on experience in managing and optimizing campaigns across major social media platforms. Proficiency in social media advertising tools, including Facebook Ads Manager, Twitter Ads, LinkedIn Campaign Manager, and other relevant platforms. Strong analytical skills, capable of interpreting campaign data and deriving actionable insights to improve performance.
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