Event Planning and Sponsorship Activation Advisor
About the position We’re looking for an experienced event leader who brings creativity, precision, and strategic thinking to every experience they design. As Event and Sponsorship Advisor you will shape high‑impact meetings, events, and sponsorship activations that support Cigna Healthcare. This role is ideal for someone who thrives in a fast‑paced, collaborative environment and enjoys turning business goals into memorable, well‑executed experiences. If you’re energized by partnership, continuous improvement, and delivering events and activations that truly matter, this role offers the opportunity to make a meaningful enterprise‑wide impact.
Responsibilities
- Focused on strategic outcomes, experience quality, and operational excellence
- Lead the end‑to‑end strategy, planning, and execution of live, virtual, and hybrid meetings, business events and sponsorship activations, ensuring alignment with business objectives, enterprise standards, and audience needs.
- Partner with enterprise leaders and cross‑functional stakeholders to shape event goals, agendas, and experiences that support strategic priorities.
- Translate objectives into clear plans by providing project governance, timeline management, budget stewardship, and operational readiness.
- Contribute to event portfolio strategy across multiple event types and tiers, including innovative and non‑traditional formats.
- Help design and execute sponsorship activation touchpoints and ensure alignment with business objectives and overall brand
- Drive continuous improvement by using data, feedback, and experience to recommend and implement enhancements that increase efficiency, consistency, and scalability.
- Deliver clear insights on event outcomes by tracking performance, attendee feedback, and agreed measures of effectiveness.
- Maintain accurate status updates, evaluations, and budget reporting using tools such as Cvent and Wrike.
- Represent the organization with professionalism and confidence when working with senior leaders, vendors, agencies, and partners.
- Collaborate closely with Communications, Sales, Marketing, Branding, Insights, Production, Operations, and other teams to deliver integrated, high‑quality experiences.
- Adapt quickly to change, balancing multiple initiatives while maintaining attention to detail and a strong service mindset.
- Serve as an events and activation expert, helping to educate the organization on events, marketing activation, brand experiences, audiences, trends, tactics, and results
Requirements
- Bachelor’s degree or equivalent combination of education and experience.
- Minimum 7+ years of experience in corporate meeting and event planning or sponsorship event activation
- Demonstrated success leading complex events from concept through post‑event evaluation.
- Strong project management, organizational, and problem‑solving skills.
- Experience managing event budgets and vendor relationships with accountability.
- Ability to work independently while collaborating effectively in a highly matrixed organization.
- Strong communication and interpersonal skills, including comfort partnering with senior and executive leaders.
- Knowledge of event industry best practices, including virtual and hybrid platforms, event technology, production, registration systems, and adult learning principles.
- Experience using tools such as Cvent, Wrike, or similar event and project management platforms.
- Healthcare or regulated‑industry experience.
- Experience contributing to enterprise‑level planning or event portfolio strategy.
- Ability to work from a Cigna Group office 3 days a week, as directed by the business.
- Willingness and ability to travel approximately 15–30% , including occasional nights and weekends.
- If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
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