Content Manager
About us: BetterMe — a global wellness ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others. We’re looking for a Content Manager to join our team and drive the growth of high-quality, SEO-driven content. Your impact: Develop and manage content plans based on SEO analytics, audience needs, and market trends. Plan and oversee the creation of new content as well as regular updates of existing articles. Review, fact-check, and refine content to ensure consistency with the brand’s Tone of Voice and Google’s E-E-A-T standards. Optimize content structure, metadata, internal linking, and on-page SEO elements based on search intent and LSI principles. Analyze content performance metrics, including traffic, engagement, and conversions, and identify growth opportunities. Manage remote writers and freelancers: sourcing, onboarding, assigning tasks, managing deadlines, and providing constructive feedback. Ensure high-quality standards across all stages of the content production process. About you: 2+ years of experience as a Content Manager in IT/Product companies. Hands-on experience managing remote writers or freelance teams. Advanced or strong Upper-Intermediate (B2) English with excellent proofreading and editing skills. Strong understanding of SEO principles and experience with tools such as Ahrefs and Semrush. Experience working with Google Analytics and Google Search Console. Highly detail-oriented with strong organizational and process management skills. Able to work independently, prioritize tasks, and consistently meet deadlines. Nice to have: Experience in Health & Fitness or other YMYL industries. Experience using AI tools such as ChatGPT or Claude to optimize content workflows. Basic knowledge of HTML and graphic editing tools. What you get at BetterMe: A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident. Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours. Growth opportunities. There’s space for initiative, new responsibilities, and real career upgrades. Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture. An ambitious environment that gets recognized. Over the past two years, the BetterMe team has doubled in size, and we were named among Forbes’ Top 10 Best Places to Work in 2026. Find more about us on social media platforms: Instagram, LinkedIn. Apply To This Job