Sales Development Strategist
Overview: Fuel Cycle is seeking a high-performing, AI-native Sales Development Strategist to drive outbound pipeline growth at the intersection of automation and human connection. In this role, you’ll leverage our AI SDR (“Alice”) alongside creative, multi-channel prospecting to accelerate go-to-market efforts. We’re looking for someone with sharp business acumen, grit, and tactical creativity who thrives in a fast-moving, tech-forward environment. Location: Los Angeles & New York City Work Arrangement: This is an onsite role requiring four days per week in the office, with one flexible remote day each week based on team needs. Key Responsibilities: 1. AI-Driven Sales Orchestration (40%) Focus: Leverage and manage Fuel Cycle’s AI SDR, “Alice,” to drive scalable and effective outbound outreach.
- Steer and refine Alice’s outbound campaigns: optimize sequences, segment target audiences, and experiment with messaging.
- Monitor AI SDR workflows, spot underperformance, and strategically apply human intervention where needed.
- Contribute ideas and enhancements to outbound templates and objection-handling frameworks that blend AI with human strategy.
- Operate at the intersection of automation and human connection to test, refine, and scale tech-enabled prospecting.
2. Strategic Prospecting and Pipeline Generation (40%) Focus: Execute intelligent outbound outreach with grit and creativity to generate qualified pipeline opportunities.
- Book discovery meetings via cold calling, email, LinkedIn, and warm intro strategies like 2nd-degree networking and job change triggers.
- Use tools like Sales Navigator, 6Sense, and Dripify to research accounts, identify key personas and develop hyper-targeted prospecting lists.
- Collaborate with Enterprise Sales Directors (ESDs) on co-owned tier-one accounts using dual-touch or overtaking strategies.
- Demonstrate sharp business acumen to guide outreach prioritization and campaign planning.
3. Process Optimization and CRM Discipline (20%) Focus: Maintain operational excellence and continuously optimize sales processes.
- Maintain detailed activity records in Salesforce and ensure data hygiene.
- Analyze and surface insights from CRM data to iterate and improve outbound performance.
- Track campaign effectiveness and feedback loops between AI and human-led efforts.
Your Success Metrics:
- Achieve monthly quotas of qualified discovery meetings, demos, and pipeline generation
- Monthly KPIs:
- 5 Discovery Meetings Held
- 3 Demo Meetings Held & Generation of New Pipeline Generated (as a result of SDR BANT qualified Discovery Meetings)
- Conduct 50+ outbound calls/day to targeted prospects and cold/warm leads
Who you’ll work with?
- Work closely with Enterprise Sales Directors, Sales Ops, and Marketing to implement appropriate prospect communications and outreach strategies
Core Skills, Competencies & Attributes: 1. Skills
- AI Workflow & Automation Management: Skilled at managing AI tools like 11x, including monitoring performance, refining messaging, and triggering human interventions when needed.
- Outbound Prospecting Mastery:
- Proficient in cold calling (50+ dials/day), cold emailing, and LinkedIn outreach.
- Confident handling live conversations with C-level and VP-level personas.
- Sales Tech Stack Proficiency: Comfortable with Salesforce, LinkedIn Sales Navigator, Dripify, 6Sense, and sequencing tools. Able to manage CRM data hygiene and activity tracking independently.
- Account Research & List Building: Can independently research accounts, segment personas, and build custom lists for hyper-targeted outreach.
2. Competencies
- Business Acumen: Understands how businesses operate, can identify high-value prospects, and tailor outreach based on account-specific needs or recent triggers (e.g., job changes).
- Strategic Prospecting & Campaign Planning: Thinks like a mini-GTM strategist: leverages warm intros, tiered account-based strategies, and multi-touch campaigns alongside ESDs.
- Data-Driven Execution: Can interpret CRM and sequence performance data to optimize outreach and AI workflows continuously.
- Cross-Functional Collaboration: Works closely with ESDs and sales leadership to co-develop outreach flows, especially around high-priority accounts.
- Adaptability in a Rapidly Evolving Environment: Comfortable navigating ambiguity and updating approach as sales tools, AI workflows, and outreach strategies evolve.
3. Attributes
- Goal-Oriented & Competitive:
- Motivated by performance metrics (discovery meetings, demos, pipeline).
- Hungry to exceed quotas and earn commission or grow into a field sales role.
- Creative & Resourceful: Thinks outside the box to find new pathways into accounts—via 2nd-degree connections, mutuals, or unconventional touchpoints.
- Resilient & Gritty: Not discouraged by rejection. Persistent and disciplined in hitting high-volume outreach metrics every day.
- Proactive & Self-Sufficient: Doesn’t need handholding. Comfortable ramping quickly and taking ownership of workflows and target accounts.
- Tech-Forward Mindset: Naturally curious and confident in navigating AI tools and new sales tech. Sees AI not as a replacement, but as an accelerator of human
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